Tung X. Bui
  • Professor, Information Technology Management
  • Faculty Director of the Vietnam Executive MBA Program
  • Matson Navigation Company Chair of Global Business
  • Chair of the Hawai'i International Conference on System Sciences
  • Director of the APEC-Study Center
  • Director of the Pacific Research Institute for Information Systems and Management (PRIISM)
  • Senior Research Affiliate, APEC Study Center, UC Berkeley

Room

BusAd E-303a

Phone

(808) 956-7430 / 5565

Academic Background

  • PhD Computer and Information Systems, Stern, New York University
  • PhD Managerial Economics, University of Fribourg, Switzerland
  • MS Economics and Social Sciences, University of Fribourg, Switzerland

Research Interests

  • Digital Transformation
  • Computer-supported group decision and negotiation
  • Electronic Commerce and the Digital Economy
  • Economic evaluation of information technology
  • Emergency Response Systems

Selected Publications

Bui, T and Quan Le, "Vietnamese geoeconomics in a polarized global economy", Global Asia, forthcoming.

Sankaran, S; Sankaran K. and Bui, T., “Student satisfaction with R vs. Excel in data mining and business analytics: a Herzberg’s motivation-hygiene theory perspective”, Decision Sciences, forthcoming

Loc Q.Lam and Bui, T., "Tales of Two Countries: Convergence Behaviors on Online Discussion  Platforms", Information Technology Management, forthcoming

Bui T, Le Q. and Nguyen J., "A geoeconomic strategy for sustainable development and industrialization: Vietnam's Public-Private-Partnership in a circular economy " book chapter, "Handbook on Geoeconomics" (Ed. Vinod Aggarwal), Oxford University Press (2022)

Bui, Thirty years of research on negotiation support systems: an agenda for future research, Group Decision and Negotiation, 2022

Bui T, Le Q. and Nguyen J., "Reshaping the world's supply chain? A case study of PAN group adopting the circular economy concept", Business and Politics, forthcoming

Nguyen T & Bui T. , Recent trends in Systems-Of-Systems (SOS) design, modeling, simulation and analysis for complex systems, gaming and decision support" in Systems-Of-Systems (Nguyen T., editor), IntechOpen, 2021

Luo, M., Chea, S. Bui, T. E-marketing mix: New 4P for customer experience management, Journal of Electronic Commerce Research, 2020

Bui (Editor), Proceedings of the Hawaii International Conference on System Sciences, 2021, 7,257 pages, ScholarSpace

Bui (Editor), Proceedings of the Hawaii International Conference on System Sciences, 2020, 6,850 pages, ScholarSpace

Bui (Editor), Proceedings of the Hawaii International Conference on System Sciences, 2019, 8,105 pages, ScholarSpace

Bui (Editor), Proceedings of the Hawaii International Conference on System Sciences, 2018, 5,980 pages, ScholarSpace

Bui, Sprague Jr. (Editors), Proceedings of the Hawaii International Conference on System Sciences, 2017, 6,765 pages, ScholarSpace

Nguyen T., Tran H., Bui, T., Guillen M., "Acquisition war-gaming technique for acquiring futue complex systems: Modeling and simulation results for cost plus incentive fee contract" in Mathematics (6, 43), 2017

Nguyen, T., Bui, T. Guillen M. Mastsunaga, War-gaming applications for achieving optimum acquisition of future space systems, in Simulation and Gaming (Drgan Cvetkovic, editor), IntechOpen, 2017, Book chapter (14)

Bui, Sprague Jr. (Editors), Proceedings of the Hawaii International Conference on System Sciences, 2016, 5,300 pages, IEEE

Bui, Nguyen and Nguyen, Do something now: Lessons learned from a citizen-led water-piped system ởf th Co Nhue Commune in Vietnam, in Case Studies of self-governance (Gayness and Pratt, co-editors, 2016

Bui, Sprague Jr. (Editors), Proceedings of the Hawaii International Conference on System Sciences, 2015, 5,700 pages, IEEE

Ondrus, Bui and Pigneur, “A Foresight Support System Using MCDM Methods”, Group Decision and Negotiation, 2015.

Phuaphanthong T. and Bui, ”How did it happen? A Memetic Theory of Inter-Organizational Information Systems Emergence and Evolution)” Proceedings of  the 47th Hawaii International Conference on System Sciences (HICSS), Kona, HI, 2014

Bui and H-J Sebastian and Hempsch, “Solving the order promsing impasse using multi-decision analysis and negotiation”, Logistics Research, March 2013.

Phuaphanthong T. and Bui, ”The Story of Memes: On the Origin of International Information Systems (IOIs)” Proceedings of the 46th Hawaii International Conference on System Sciences (HICSS), Maui, HI, 2013.

Amblee N. and Bui, T., “Harnessing the Influence of Social Proof in Online Shopping: The Effect of Electronic Word of Mouth on Sales of Digital Microproducts”, International Journal of Electronic Commerce, Winter 2011-12.

Subba R. and Bui, “The Institutional Process of Non-Binding Virtual Communities: A Case Study of Haiti Earthquake Response Facebook Groups”, Proceedings of the IFIP 7.6. Workshop on Complex Modeling, Aachen, Germany, August 2012.

Lee J. and Bui, “A Stakeholder Approach to Understanding the High-Speed Rail Policy in China”, Proceedings of the IFIP 7.6. Workshop on Complex Modeling, Aachen, Germany, August 2012. 

Amblee and Bui, “Value Proposition and Social Proof in Online Deals: An Exploratory Study of Groupon.com”, Proceedings of the International Conference on Electronic Commerce, August 2012, Singapore.

Subba R., and Bui, “Self-Coordinated Mechanisms for the Defense against Cyberhate: Some Evidence from the Haiti Earthquake Postings on Facebook”, Proceedings of the 45th Hawaii International Conference on System Sciences, 2012.

Chea S. Bui and Luo, “Revitalizing the P’s of e-Marketing with Customer Experience Management, Proceedings of the 45th Hawaii International Conference on System Sciences, 2012. 

Sebastian I. and Bui, “Influence of IS Affordances on Work Practices in Healthcare: A Relational Coordination Approach”, International Conference on Information Systems (ICIS), December 2012, Orlando, FL.

Phuaphanthong T, Bui, T and Kerotho S., “Collaboration in inter-organizational systems development: Lessons learned from e-government project for trade and transport facilitation”, International Journal of Electronic Government Research, 2011.

Amblee and Bui, “Value Proposition and Social Proof in Online Deals: An Exploratory Study of Groupon.com”, Proceedings of the International Conference on Electronic Commerce, August 2012, Singapore.

Subba R., and Bui, “Self-Coordinated Mechanisms for the Defense against Cyberhate: Some Evidence from the Haiti Earthquake Postings on Facebook”, Proceedings of the 45th Hawaii International Conference on System Sciences, 2012.

Chea S. Bui and Luo, “Revitalizing the P’s of e-Marketing with Customer Experience Management, Proceedings of the 45th Hawaii International Conference on System Sciences, 2012.

Tan, Rhee and Bui, “Survival-Enhancing International Learning and the Effects of Nascence and Organizational IQ”, Proceedings of the Academy of Management, Houston, Texas, 2011.

Bui and Sebastian, HJ, “Integration of Multi-Criteria Decision Analysis and Negotiation in Order Promising”, HICSS43, Kauai, Hawaii, January, 2010

Subba R. and Bui, “An Exploration of Physical-Virtual Convergence Behaviors in Crisis Situations”, HICSS43, Kauai, Hawaii, January, 2010

Bui, T., Sebastian, I., “Modeling Information Needs for Emergent Groups in Emergency Response Situations”, Proceedings of IFIP 7.6 Modeling, Monterey, October 2009.

Bui, T., Sebastian, H-J, Hempsch , “A multi-agent simulation framework for automated negotiation in order promising”, 15th Americas Conference on Information Systems, San Francisco, August 2009.

Sebastian, I. and Bui, T., “Emergent Groups for Emergency Response – Theoretical Foundations and Information Design Imlpications”, 15th Americas Conference on Information Systems, San Francisco, August 2009.

Phuaphanthong T., Bui, T. and Koreko, S., “Establishing interagency collaboration in large-scale systems development”, 15th Americas Conference on Information Systems, San Francisco, August 2009.

Bui and Subba, “A tale of two disasters: Assessing crisis management readiness”, HICSS42, Kona, Hawaii, January, 2009

Chea, Luo and Bui, “If you build it, they will use it: Usage motivations and unintended effects of the Internet Village Motoman Project in rural Cambodia”, HICSS42, Kona, Hawaii, January, 2009

Amblee and Bui, “A first look at the long-tail of YouTube”, WEB, Paris, 2008.

Bui and Phuaphanthong, “South-East Asia cross-border trade facilitation through data harmonization: Lessons learned from Thailand”, WECA International conference, Bali, Indonesia, 2008.

Bui, Froidevaux, Sankaran, “Emperor’s New Clothes: How Much Information Do Corporate Web Sites Really Disclose?”, Western Decision Science, 2008

Amblee and Bui, “Can product and brand reputation help sustain online review?”, WEB 2007, Montreal, Canada, December 2007.

Amblee and Bui, “Freeware downloads: An Empirical Investigation into the Impact of Expert and User Reviewers on Demand for Digital Goods”, Americas Conference onf Information Systems (AMCIS 2007), Keystone, Colorado, August 2007.

Amblee and Bui, “The Impact of Electronic Word-of-mouth on digital microproducts: An empirical investigation of Amazon shorts”, European Conference on Information Systems (ECIS 2007), nominated for best paper, Lucern, Switzerland, June 2007.

Bui and Tan, “Supporting Ephemeral Groups in Large-Scale HA/DR: A template-based workflow methodology”, INFORMS International Conference on Group Decision and Negotiation (co-organized with IFIP), May 2007, Montreal, Canada, May 2007.

Bui, Gachet and Sebastian, “Design requirements for implementing e-services in electronic markets”, INFORMS International Conference of Group Decision and Negotiation (co-organized with IFIP), May 2007, Montreal, Canada, May 2007.

Bui and Tan, “A Template-based Methodology for Large-Scale HA/DR involving Ephemeral Groups – A Workflow Perspective”, 40th Hawaii International Conference on System Sciences, January 2007.

Amblee and Bui, “The Impact of Additional Electronic Word-of-Mouth on Sales of Digital Micro-products Over Time: A Longitudinal Analysis of Amazon Shorts”, 40th Hawaii International Conference on System Sciences, January 2007. (nominated best paper)

Port and Bui, “Simulating mixed agile and plan-based requirements prioritization strategies: Proof-of-concept and practical implications”, European Journal of Information Systems, August 2009.

Bui and Sankaran, “E-disclosure of financial information and the capacity to borrow”, Accounting and Financial Studies, Vol. 13, No. 1, 2009.

Amblee and Bui, “Can Brand Reputation Help Improve the Odds of Being Reviewed Online”, International Journal of Electronic Commerce, 2008

Chau P., Bui, T., “Valuation of Information Technology” (Eds), Decision Support Systems, November 2008.

Amblee and Bui, “The Impact of Additional Electronic Word-of-Mouth on Sales of Digital Micro-products Over Time: A Longitudinal Analysis of Amazon Shorts”, International Journal of Electronic Commerce, September 2007. 

Sankaran and Bui, “A Prescriptive Organizational Model for Transitional Negotiations”, Group Decision and Negotiation, July 2007.

Chau P., Bui, T., “Valuation of Information Technology” (Eds), Decision Support Systems, November 2007.

Bui, T., Gachet, A., Dolk, R., and Sebastian H-J., “Virtual Environments for Advanced Modeling: Conceptual Foundations for Research”, Decision Support Systems

Bui, Gachet and Sebastian, “Negotiation Web Services for Electronic Markets”, Group Decision and Negotiation, December 2006

Bui T. S., Le, T. and Jones, “E-tourism in Economies in Transition – A case study of e-marketing of international hotels in HCM City”, Thunderbird International Business Review, May 2006).

Amblee and Bui, “The Impact of Electronic Word-of-mouth on digital microproducts: An empirical investigation of Amazon shorts”, European Conference on Information Systems (ECIS 2007), Lucerne, Switzerland, June 2007.

Bui and Tan, “Supporting Ephemeral Groups in Large-Scale HA/DR: A template-based workflow methodology”, INFORMS International Conference of Group Decision and Negotiation (co-organized with IFIP), May 2007, Montreal, Canada, May 2007.

Bui, Gachet and Sebastian, “Design requirements for implementing e-services in electronic markets”, INFORMS International Conference of Group Decision and Negotiation (co-organized with IFIP), May 2007, Montreal, Canada, May 2007.

Bui and Tan, “A Template-based Methodology for Large-Scale HA/DR involving Ephemeral Groups – A Workflow Perspective”, 40th Hawaii International Conference on System Sciences, January 2007.

Amblee and Bui, “The Impact of Additional Electronic Word-of-Mouth on Sales of Digital Micro-products Over Time: A Longitudinal Analysis of Amazon Shorts”, 40th Hawaii International Conference on System Sciences, January 2007. (nominated best paper)

Bui and Sankaran, “Foundations for Designing Global Emergency Response Systems (ERS) ”, Third International Conference on Emergency Systems (ISCRAM’06), Newark, May 2006.

Bui and Sankaran, “Relationship between business Internet Disclosure and the Cost of Capital”, 17th Annual Conference, Academy of Entrepreneurial Finance, Pasadena, April 19-21, 2006.

Bui and Gachet, “Building Web Services for Negotiation Support”, HICSS Symposium on NSS, 2006.

Ondrus, Pigneur, Bui, “An assessment of the acceptance of mobile payment systems using multiple-stakeholder, multiple-criteria market analyses", AMCIS, 2005

Bui, Dolk, Sebastian and Gachet, “Virtual Environments for Advanced Modeling – Conceptual Foundations for Research”, Proceedings, 38th Hawaii International Conference in System Sciences, January 2005

Bui and Gachet, “Web services for negotiation and bargaining in electronic markets: design requirements and implementation framework”, Proceedings, 38th Hawaii International Conference in System Sciences, January 2005

Zarate, Soubie and Bui, “An Experiment of a Group Multi-Criteria Decision support System for Distributed Decision Making Processes, Proceedings, 38th Hawaii International Conference in System Sciences, January 2005

Awards & Honors

INFORMS College of Group Decision and Negotiation, Lifetime Research Achievement Award (2019)

Leadership Service Award, Service Research & Innovation Institute (SRII) (2014)

Honorary Professor, University of Hue (2012)

Kaizen Awards, Shidler (2007, 2009, 2011, 2000, 2021)

US Department of Labor, Appreciation Award, (2008)

AIS (Association of Information Systems), Appreciation Award for Outstanding Service to the IS community (Pacis), (2006)

US Congress, Recognition, 2000

State of Hawaii Legislation, Proclamation, 2000